Project Scope

With over 1.3 million staff, the NHS is one of the largest employers in the world. Within the national cancer framework strategy, dissemination of information is a core requirement in gaining patient interaction. Five Rivers were commissioned to develop a graphic and print suite to fulfil a range in information requirements.

What We Did

Initially commissioned to develop a solution for inaccessibility in portable information recording, Five Rivers developed a Key Worker Card format that complied to brand guidelines and allowed patients to easily record vital details. A print advertising suite was developed to promote the solution across the Midlands region.

The success of the campaign was followed by an intensive design project involving the deployment of a suite of information booklets for professionals in a pilot scheme for cancer patient care.

Services Deployed

• Design consultancy: Creative process and budget evaluation
• Project management: Including stakeholder management via pharmaceutical input
• Brand application: Use of the NHS brand identity guidelines and the photo library
• Icon Design: Consistent with brand guidelines and new colour suite to differentiate comprehensive data flow
• Multimedia & Infographic design: Design of data tables and graphics that can be transferred across 3 forms of printed media
• Graphic & Print design: Booklet layout and desktop publishing
• Editorial: Content writing and data formatting
• Print & print management: Preprint, supplier sourcing and stockholding

Outputs

• Key Worker Card design & print
• Icon Suite
• Poster design & print
• Competency Framework booklet design & print
• 24 Hour Helpline booklets design & print
• 24 Hour poster suite and information card
• Annual Report design & print

What They Said

“From the initial consultation through to the delivery of the end product, Five Rivers have been very supportive in fulfilling the brief and more, developing a product that can be accommodated across all health sectors.

The design team offered a variety of creative options to make the product marketable and visually successful. The work was delivered within a strict timeframe and budget, with open-communication throughout the whole design journey.

I would happily work with the Five Rivers team in the future and recommend them to others."
N Chauhan
Patient Information Manager

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